American Express: Love My Store Campaign

American Express - Helping Small Businesses connect with Shoppers
To increase awareness around American Express's new “AMEX Welcome”decal program and grow participation amongst small shop owners, we created the AMEX #LoveMyStore contest. The contest called for small business store owners to snap a photo of the new decals displayed on their brick and mortar entrances to share on social media for a chance to win a storefront re-design consultation with HGTV star and design influencer, Emily Henderson—plus $10k to spruce up their very own shop!

Role: Art Director