Spotify: The New Fan Experience
The New Fan Experience—Video
In 2018, the Strategic Marketing Team was tasked with telling Spotify's first ever video narrative. To do this, we created a video with our friends at Mixtape Club to help highlight the new video experience offered to fans and users of the Spotify app. The video highlighted the masses of diverse, multi-sensory media offered up on the platform that aided fans in discovering new content and helping them participate in culturally relevant entertainment made just for them.
Role: Creative Director, Art/Video Director, Account Director, Producer, Project Manager
Agency Partner: Mixtape Club